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Mortgage Leads that Convert

Mortgage Lead Vault has numerous mortgage loan portals that receive high traffic and a significant amount of quality mortgage leads from consumers that want to refinance, purchase or request a loan modification from a lending professional.
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In Los Angeles, California, Kelly Media Group, introduced a mortgage lead special in which the mortgage marketing agency is matching direct mail marketing campaigns with voice broadcasting.  The minimum direct mailing is 20,000 mail pieces that do not have to be mailed all at once.  The new KMG lead generation offer is available for loan modification, debt relief and mortgage lead campaigns.

In Aliso Viejo, Calif., the Citywide Mortgage Corporation, which previously brokered Alt-A and subprime mortgages, last year became a loan modification company, USMAC. The loss mitigation company has not received a cease and desist order, but complaints on numerous consumer Web sites assert that it fails to deliver.  “I’m saving homes,” said the company’s president, Scott Gimbel, who claimed a success rate above 70%.

Chris Mozilo, nephew of Angelo R. Mozilo, the former chief executive of Countrywide Financial a name synonymous with the subprime disaster — recently started a new business, eModifyMyLoan. The loan modification software company enables homeowners to apply for a loan modification online.  Chris Mozilo worked at Countrywide for 16 years. “I’m very proud of my career in mortgage lending,” he said. “We helped millions of people achieve the goal of homeownership.”

 

Robert Black has a growing loss mitigation company that has seen some positive results from live transfer mortgage leads that were generated from voice broadcasting technology.  The mortgage modification organization also reported good results from no equity and poor credit internet mortgage leads and direct mail marketing.

 

Voice broadcasting leads are available from companies like the Experian and the Lead Planet.  The former mortgage broker runs a growing loan modification company and recently tested “Press 1” leads for foreclosure prevention. They advertise using the Voice Broadcasting method and it is a communication technique to reach more number of customers in a simple way. This is a fast and cost effective method and many of the lead generation companies have reported conversion rates in double digits. Black says that this lead generation system enables easy management for the loan modification leads. The voice broadcasting leads are available from companies like the Experian and the Lead Planet.  Read more at Live Transfer Leads Offer High Conversions When Voice Broadcasting.

 

According to Southern California mortgage brokers, the average interest rate on a thirty-year mortgage loan with a fixed rate dropped last week back down to the 5% range.  Mortgage rates declined down from the 5.25% to 5.5% range last month as the U.S. unemployment rate hit 9.5%.  Lead Executive, Dan Ambrose of the Lead Planet, a direct mortgage lead provider that specializes in high quality internet leads, said that, ”The demand for mortgage and loan modification leads increases every time the rates decline in the marketplace for consumers.” 

A soft economy means investors buy U.S. Treasuries for their safety, which drags down their yields and indirectly leads to lower fixed mortgage rates. California borrowers with good credit today can get a 30-year conforming, VA, or FHA mortgage as low as 4.875% with 0.625-point fee, said Jeff Lazerson, head of online brokerage Mortgage Grader in Laguna Niguel. That’s for “conventional” loans up to $417,000 that can be sold to Fannie Mae or Freddie Mac.  In most cases, these mortgage loans carry the lowest rates on the mortgage market. “Interest rates are lower because putting lipstick on a pig only works until you take a closer look…it’s still a pig,” Lazerson said. “In other words, the government and the Wall Street gatekeepers have been hyping that the economy is getting better. It’s not getting better. Some say, California consumers aren’t spending because they are worried about their jobs, if they haven’t already lost their jobs.” 

 

Democratic Sen. Christopher Dodd said on Monday he will refinance two mortgages that he took out in 2003 under Countrywide Financial Corp’s VIP program and later triggered a Senate ethics investigation.  The mortgage refinancing of his Washington townhouse and Connecticut home will end the Senate Banking Committee chairman’s transactions with Countrywide.  Dodd, a Connecticut Democrat, said he regretted doing business with Countrywide, which was once the nation’s largest home lender, and that he was publicly releasing all records in his possession related to the home loans.”I regret I did not do this sooner and I apologize to the people of Connecticut for the delay,” he said in a statement.  As chairman of the Senate’s banking panel, Dodd plays an influential role in overseeing mortgage finance laws that affect U.S. lenders, investment firms, international trade finance and housing.

Bank of America acquired Countrywide last year, which many blame for helping to inflate the massive housing bubble that burst last year and sent the global financial system and the U.S. economy into a tailspin.  Dodd said he and his wife “acted properly in our mortgage refinancing negotiations. We did not seek or expect any special rates or terms on our loans and we never received any.”  Dodd was offered the home loans as part of Countrywide’s VIP program. On Monday, Dodd said he was told that the VIP program was “nothing more than enhanced customer service” and his home refinancing reflected the overall market interest rate at the time.

The senator said he decided to refinance his homes in Connecticut and in Washington in the spring of 2003, when mortgage rates declined nationally to nearly a fifty-year low.  Documents released by Dodd showed he refinanced his Washington townhouse for $506,000 in a thirty-year adjustable mortgage with the first five years at fixed interest rate of 4.25%. At the time, the home had an appraised value of $792,000.  The mortgage refinancing of Dodd’s single-family home in Connecticut was for $275,042 in a thirty-year adjustable note with the first 10 years at a fixed interest rate of 4.5%, according to the documents. The home had an appraised value of $500,000. 

Watch Fox Video Exposing Chris Dodd’s Sweat–Heart Loan Deal from Countrywide

 

 

Mortgage leads continue to rise with low rate demands as loan application volumes continue to rise.  Many insiders point out though that very few applicants qualify to refinance their home, because guidelines have tightened and property values have plummeted. FHA mortgage leads are still hot! Choose from FHA streamline, cash out refinancing or Hope for Homeowners.

No points were charged on either refinanced loan, which the documents said was standard procedure for many homeowners in 2003.  Dodd also released a report from an independent firm, Cross Check Compliance, which analyzed market data on mortgage rates and fees from 2003 and concluded that the senator’s loans were in line with the overall market at that time. Dodd said that he and his wife would hire a third-party to negotiate the new loan terms on their behalf.  Article written by Kevin Drawbaugh. 

 

LeadPoint announced recently that they would be hosting a marketing ecent at the 4uexpo where they promised to show why mortgage lead generation continues to be the fastest growing sector for search marketing online. 

“In the current economic climate, business increases faster with performance based advertising sources forms that help generate new business opportunity. Accordingt to Alain Desmier, LeadPoint, “The A4uexpo is one of the leading events for the digital marketing industry and this year LeadPoint will be hosting a session explaining how digital marketers and advertisers can profit from lead generation.”

LeadPoint currently trades Mortgage, Loan, Private Medical Insurance, Debt Management & IVA and Life Insurance leads with ASU leads due in the coming weeks. Mortgage lead Buyers can create a LeadPoint account for free and start purchasing leads within a matter of minutes after signing up. LeadPoint allows companies to generate new business as well as complement their existing business by getting into new markets.  A4uexpo is an affiliate marketing conference and exhibition held over two days on October 14th and 15th at London’s ExCel Centre. lead providers because so many broker, lenders and banks have gone out of business.

“Anybody attending the session will get an unparalleled insight into the fastest growing sector of online advertising,” said Desmier. “There will be a number of experts debating various issues in the industry and hopefully people will come away with a fairly comprehensive understanding of the opportunity that lead generation provides.” 

 

With more and more homeowners fearing foreclosure in the current economy, a new segment of the mailing list industry has emerged. Loan modification leads, mailing lists aimed to target distressed homeowners and help them get out of their adjusting mortgages, are now in hot demand.

When it became apparent earlier in the year that loan modification leads were becoming a necessity for loan modification companies, loss mitigation companies, short sale companies, loan litigation companies, attorney based companies, real estate agents, mortgage lenders and loan officers, SalesProspects.com, a leading mailing list broker, concentrated their efforts on perfecting their loan modification leads, and creating a mailer that generates better response.

“After six months of research, we can truly say that we are one of the top providers of loan modification leads,” said Jeff Rubens, president of SalesProspects.com. “We have created two great ways to find loan modification leads that will generate better responses. Clients utilizing our loan modification direct mail letter are experiencing great response rates, and our Internet generated loan modification leads can’t be beat.”

SalesProspects.com generates Internet loan modification leads that close, with fresh leads from motivated prospects delivered daily. Their mortgage leads are filled out by homeowners that are late on their mortgage loans and are asking for help. Sales Prospects mails the best prospects — homeowners with ARMS — their perfected loan modification direct mail that has already shown clients up to a 3-5% response.